Archive for the ‘Ebay’ Category

Write Ebay Auction Titles That Buyers Will Look At

Wednesday, May 7th, 2008

 

The importance of first impressions cannot be overstated. On Ebay, a buyer’s first impression of a seller is usually the title of an auction listing. Auction titles are a seller’s first chance to really grab someone’s attention and entice them to click the link and learn more about the merchandise. If the auction title is good, it will bring more business. If it’s bad, it can get your auction ignored – or even removed.

Take an honest look at your auction titles. Are they a little on the bland side, or do they inform readers about the item in exciting terms? You want to convince buyers to click on your auction without annoying them. Filling a title with excessive punctuation and special characters with no purpose other than to attract attention often backfires. Some Ebay auction titles are so full of gibberish that it’s hard to tell exactly what is being offered for sale. If a buyer finds your auction titles obnoxious, they will go with a more readable auction title from a competitor. It would be a shame to lose business just because your auction titles were too boring or too outlandish.

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What to Know Before You Sell on Ebay

Wednesday, May 7th, 2008

 

There’s no doubt about it: Ebay is a popular way to make money from home. Ebay sellers rave about the online auction’s ease of use and the large pool of potential buyers. Millions of sellers report Ebay as their sole source of income. If they can work from home with Ebay, why can’t you?

You can. But if you want to make money on Ebay, you need to ask yourself some questions.

What do you want to sell on Ebay? Some people make a fine income reselling items they found at yard or estate sales. Other Ebay sellers list their items again and again because they just don’t seem to be in demand. Why the discrepancy? Successful Ebay resellers are very familiar with their items. They know how much each item is worth, and they know how much competition they can expect from other sellers listing similar items. They also know whether or not there is a market for a given item, and they pass up items that might prove difficult to sell.

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Using PayPal as a Payment Method on Ebay

Wednesday, May 7th, 2008

 

Ebay auctions are more likely to be successful if the seller offers a variety of payment methods. It’s always a good idea to give buyers every possible chance to make a purchase. Checks and money orders work fine, but the preferred payment method for Ebay auctions is, and always has been, PayPal. If your auctions don’t list PayPal as a payment method, you might be turning away a lot of business. Here’s why:

PayPal was purchased by Ebay, and the two services work seamlessly together. PayPal is like an online bank account. Users can deposit and withdraw money to and from their offline accounts, or they can make online purchases using their PayPal balance directly. Users like PayPal’s security and convenience. PayPal can also be used as a way to accept credit card payments from buyers, which is increasingly vital these days.

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Using Ebay’s Affiliate Program

Wednesday, May 7th, 2008

 

Ebay offers plenty of ways to make money. Sellers can put items up for sale or even open their own virtual storefronts. But did you know that Ebay also has an affiliate program? You can sign up to be an Ebay affiliate and have the potential to earn lots of revenue just by driving traffic to Ebay.

Let’s say that you have a web site that gets thousands of hits each month. When you sign up with the Ebay affiliate program, you will be able to place links on your web site that lead back to Ebay. When users click these links, they are able to browse items for sale and even sign up for a seller account if they want to. For all sales and sign-ups that occur within one week of the user clicking on your affiliate links, you earn money. It’s that simple.

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Using Ebay to Advertise Offline Stores

Wednesday, May 7th, 2008

 

Ebay is a fabulous way to sell items, but did you know that it can also be used to advertise and drive sales for your offline business? When you list items on Ebay, you can also include information about other offline businesses. This results in a marketing one-two punch; buyers are drawn to your auction as well as your store information. It’s a legitimate tactic that does not violate Ebay’s terms of use, and savvy sellers are taking advantage of it.

With a bit of research and practice, you can soon come up with auction titles that catch the eyes of potential buyers. When these buyers view your item description, they will also be exposed to any information you list about an offline business. This is particularly useful for sellers of antiques, collectibles, and other items that can take a long time to sell. Smaller items can be listed on Ebay, along with the address and phone number to the seller’s offline store where larger merchandise can be found. If this sounds like an easy and effective marketing tool, that’s because it is.

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Use Ebay’s Buy It Now Feature to Your Advantage

Wednesday, May 7th, 2008

 

Online auction sites like Ebay are very competitive. Sellers do whatever they can to make sure buyers bid on their items rather than a competitor’s. The lengths they go to include keywording, careful auction timing, and the use of Ebay’s many features which make life easier for buyers and sellers alike.

One of Ebay’s most popular features is the “Buy It Now” option. With Buy It Now, bidders can choose to purchase the item outright at a predetermined price. This option is best suited to buyers who want the item and don’t want to risk losing it to a higher bidder. Its appeal comes from its limited availability: once a bid has been placed, Buy It Now is no longer an option. Buyers will be tempted to make the purchase right away, before someone else places a bid.

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Time Your Ebay Listings for Maximum Profit

Wednesday, May 7th, 2008

 

When it comes to selling goods on Ebay, what you have and how you present it are two vital characteristics of successful auctions. Buyers like to know that they’re getting a good deal, and they like to know details about the merchandise they are paying for. But did you know that the timing of your Ebay auctions can also affect their success? It’s true. Real Ebay pros use timing strategies to maximize their profits, and you can, too.

Some sellers are discouraged when their auctions fail to get bids within the first few days of the listing. This is very common; most bids are placed in an auction’s final hours or even minutes. Buyers who have been watching the auction will try to place the winning bid just before time runs out, to cut down on competition. Since this is the case, Ebay sellers will benefit from making sure their auctions end during peak buying times.

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The Many Benefits of Ebay Stores

Wednesday, May 7th, 2008

 

Ebay can be a fast and fun place to sell your merchandise. Everyone dreams of buying an item for pennies at a rummage sale, only to find out that it was a rare antique worth thousands on Ebay. Stories like that do happen on occasion, but the majority of Ebay profits come from good old-fashioned effort.

Many sellers list a vast collection of items in search of that single smoking hot sale that will make them rich. Unfortunately, it might take hundreds or even thousands of listings to turn up such a sale, and sellers have to pay a fee every time they list an item. Ebay listings only last for seven days. If items don’t sell by the end of those seven days, the seller must pay to list them again. This can get expensive if the seller has hundreds of items to list every week. Some sellers get discouraged when they have to pay repeat listing fees.

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The Best Selling Items on Ebay

Wednesday, May 7th, 2008

 

It’s an EBay seller’s most frequently asked question: What should I sell? If you’ve got a hobby you’re passionate about, this question is a no brainer. But if you’re not sure which items to list, take a look at the characteristics of Ebay’s best selling items: collectibles, limited lifetime goods, and seasonal items.

Limited lifetime goods are products that are meant to be used, not put on a shelf and saved. Because of rapid changes in technology or fashion, these items will probably become obsolete before they lose functionality. They won’t last forever, but they can be put to good use in the meantime. These goods typically include electronics, clothing, and the latest and greatest installment of anything in a rapidly evolving market. Current promotional posters and products from popular movies and television shows also fall under this category.

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The Best Kept Secrets of Ebay Merchants

Wednesday, May 7th, 2008

 

Ebay has spawned some wild stories of rags-to-riches wealth. Some of those tales are true, but instant Ebay millionaires are far outweighed by the legions of Ebayers who make a decent living doing something they enjoy. (And isn’t that good enough?) Still, so many of us can’t help but look at these top power sellers and wonder what they know that we don’t. What’s the secret to their success?

Some foundations of success aren’t secret at all; it still takes good old fashioned hard work and customer service to become a top seller on Ebay. That being the case, there are still a few tips and tricks that separate casual hobbyists from serious Ebay merchants.

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